Sales

/Sales
­

7 Keys of Sales Persuasion

 

Sales are not made or lost based on price alone.

Most sales are lost due to a lack of persuasion.

There are seven psychological principles of persuasion. The more of these principles you can pack into your sales presentations and copy the more you will sell.

The seven basic principles are reciprocity, consistency,  social proof, authority, liking, trust […]

By |September 28th, 2015|Sales|Comments Off on 7 Keys of Sales Persuasion

What Business Do I Start?

Are you trying to figure out what kind of business to start?

Here’s a simple question. Answer it and you’ll know what to do next.

What problem is easy for you to solve – but is hard for most people?

People will rarely pay to prevent a problem, but when one pops up they will pay good money […]

By |September 10th, 2015|Sales|Comments Off on What Business Do I Start?

Why Having the Lowest Price Can Kill Your Business Dead

Microsoft sells millions of copies of its pricey Office software despite the fact that Google Docs is free.

Why is that? It’s because people who buy the Office software have convinced themselves that Office is better, that it will provide the results that they expect, and that they can get the help they need when they […]

By |September 10th, 2015|Sales|Comments Off on Why Having the Lowest Price Can Kill Your Business Dead

8 Critical Points to Consider When Picking Your Niche

So you want to stake out a niche in the Small Biz world that will make you rich and famous. Or at the very least put food on the table, some cash in the bank, and keep you from having to work for “The Man” until you’re 77. Here’s where to start.

 

1. Find a topic […]

By |September 10th, 2015|Sales|Comments Off on 8 Critical Points to Consider When Picking Your Niche

How to Increase the Credibility of Your Website

Show that your claims are verifiable.
Back up any claims you make by citing the source of the claim and providing a link. Even if people don’t click on the link just the presence of it adds credibility in your visitor’s eyes. Making claims that you can’t prove, or that seem too good to be true, […]

By |September 10th, 2015|Sales|Comments Off on How to Increase the Credibility of Your Website

How to Get More People to Give You Testimonials

Chances are that most of your customers are extremely happy with the stuff they buy from you, or at the very least somewhat satisfied.

If you could just get them to share a few words about your product or service it would help you make a lot more sales. So how do you get people to […]

By |September 10th, 2015|Sales|Comments Off on How to Get More People to Give You Testimonials